MARKETING MASTERCLASS
Nov
20
2:00 PM14:00

MARKETING MASTERCLASS

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Marketing Masterclass.jpg

HOSTED BY GROW AT THE BRITISH LIBRARY

Join The British Library for a practical, action-packed masterclass, with the small business marketing experts, Grow

What to expect?

In this interactive sales and marketing workshop, Grow’s MD, Alasdair Inglis, will share the vital low-cost marketing tools and techniques that will get new customers knocking on your door.

During this dynamic fast-paced workshop, you will be introduced to a myriad of new ways to think about how you market, promote and, sell your business.

  • They’ll use your business - and those of other participants - as real life case studies, so you understand how marketing strategies can apply specifically to you.

  • You'll get your own 21-page Marketing Masterclass workbook packed with practical information to help you with your long-term marketing goals.

  • You'll leave the workshop with seven practical steps that you can take immediately to improve your marketing.

What you'll learn from this workshop:

  • The 12 marketing concepts you must understand to grow your business.

  • How to dramatically improve your website and marketing materials by using an easy to implement step-by-step approach to your marketing.

  • How to attract new clients by creating an irresistible offer.

  • How to get other businesses to promote you at little or no cost

  • How to use your biggest asset - your existing customers - to grow your business.

  • Why you should think about marketing in terms of return on investment rather than cost.

  • How to start thinking like a strategic marketer and applying it to your business.

  • How to start looking at what you sell through the eyes of your customers.

  • How to start thinking like an entrepreneur.

  • How to easily find all the websites your competitors have links on and apply this to your marketing.

  • We will give you a range of practical resources that will help with your marketing.

  • How to use your customers feedback to transform your marketing.


Who should attend

This workshop is suitable for owners of small and medium-sized businesses, start-ups, entrepreneurs, freelancers, those who work in marketing, marketing students at university or anyone with an interest in SME marketing.

Ambitious business owners understand that good marketing is the key to business growth. If you run a business, but need to learn more about effective marketing, then this is the workshop for you.

About Grow:

Grow has more than 10 years of experience working with SME's to transform their sales and marketing and increase their profits. Over 500 businesses have attended Grow's masterclasses and Grow have worked with over 80 organisations. 

Bring plenty of business cards. Networking is encouraged!


Date: Tuesday 20th November, 2.00pm - 6.00pm

Location: The British Library Business and IP Centre, 96 Euston Road, London, NW1 2DB

Investment: £106.23

Please note, this event is not organised by The Merit Club

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The Merit Club assumes no responsibility for third party products or services. Your dealings with any third parties mentioned on or found through The Merit Club's website are solely between you and any such third party and are subject to any terms, conditions, privacy policies, warranties or representations associated with such dealings. Your use of a third party site is at your sole risk and, as set forth above, without warranties or legal liability of any kind on the part of The Merit Club.

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WREATH MAKING @ PETERSHAM NURSERIES
Nov
20
7:00 PM19:00

WREATH MAKING @ PETERSHAM NURSERIES

Wreath Making.jpg

HOSTED BY PETERSHAM NURSERIES

Petersham Nurseries is renowned as a place of beauty, an emporium of goods, and a celebration of the seasons so join them for this wreath-making workshop and you’ll be guaranteed to leave with a beautiful creation!

What to expect?

Wreaths make the perfect adornment for any front door and can be created all year round.

They should not just be limited to the festive season!

Spring and autumn wreaths are a true celebration of the changing seasons, an abundance of flowers and foliage bejewel the hedgerows and the garden is full of life.

Wreaths can be used in a variety of ways, they don’t have to be restricted to adorning a door; taking on many forms they can be branchy, asymmetrical and wild or whimsical.

In this masterclass guests will learn what seasonal and British grown ingredients to use for beauty and longevity whilst creating their own wreath to take home.

Light refreshments will be provided


Date: Tuesday 20th November, 7.00pm - 10.00pm

Location: Petersham Nurseries, 27 King Street, London, WC2E 8JB

Investment: £125

Please note, this event is not organised by The Merit Club

By clicking on this button you agree our Terms & Conditions

 

 


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THE MERIT CLUB CURATED EVENTS


Terms & Conditions

The Merit Club assumes no responsibility for third party products or services. Your dealings with any third parties mentioned on or found through The Merit Club's website are solely between you and any such third party and are subject to any terms, conditions, privacy policies, warranties or representations associated with such dealings. Your use of a third party site is at your sole risk and, as set forth above, without warranties or legal liability of any kind on the part of The Merit Club.

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THE FEMINIST BOOK SOCIETY PRESENTS: CAN WE ALL BE FEMINISTS?
Nov
21
7:00 PM19:00

THE FEMINIST BOOK SOCIETY PRESENTS: CAN WE ALL BE FEMINISTS?

The Feminist Book Society.jpg

HOSTED BY WATERSTONES

The Feminist Book Society Manifesto:

Feminist. Bookish. Curious. Inclusive. Challenging. Kind.

What to expect?

Feminist Book Society co-founders Eleanor Dryden and Katy Loftus will be discussing intersectionality, identity, and inclusion in modern feminism with their wonderful panel, made up of Aisha Gani, Eishar Kaur, and Wei Ming Kam.

Rowan Coleman is the bestselling author of 12 novels, including The Accidental MotherLessons in Laughing Out Loud, and most recently The Summer of Impossible Things, a Zoe Book Book Club pick. She also wrote the award-winning Dearest Rose, which led her to become an active supporter of domestic abuse charity Refuge, donating 100% of the royalties from the ebook publication of her novella, Woman Walks Into a Bar, to the charity.

Eishar Kaur is a twenty-five-year-old Londoner working in children’s publishing by day, and writing by night.

Wei Ming Kam has written for the bestselling essay collection The Good Immigrant, the graphic novel anthology We Shall Fight Until We Win, Media Diversified and Gal Dem. She works in publishing and is the co-founder of BAME In Publishing, a network for people of colour who work in publishing in the UK, and Pride in Publishing, a network for queer people who work in publishing in the UK.

Feminist Book Society is about coming together, sharing ideas, having fun, meeting new people and championing the fight for equality through everything we’re thinking, reading and writing.

Tickets are £6 and can be partially redeemed against the purchase of 'Can We All Be Feminists', or £10.99 including a copy of the book.


Date: Wednesday 21st November, starting at 7.00pm

Location: Waterstones TCR, 19-21 Tottenham Court Road, London, W1T 1BJ

Investment: £6.00 - £10.99

Please note, this event is not organised by The Merit Club

By clicking on this button you agree our Terms & Conditions

 


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THE MERIT CLUB CURATED EVENTS


Terms & Conditions

The Merit Club assumes no responsibility for third party products or services. Your dealings with any third parties mentioned on or found through The Merit Club's website are solely between you and any such third party and are subject to any terms, conditions, privacy policies, warranties or representations associated with such dealings. Your use of a third party site is at your sole risk and, as set forth above, without warranties or legal liability of any kind on the part of The Merit Club.

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PAID SOCIAL MEDIA ADVERTISING: AN INTRODUCTION TO STRATEGY, BEST PRACTICE, AND CAMPAIGN PLANNING
Nov
22
6:30 PM18:30

PAID SOCIAL MEDIA ADVERTISING: AN INTRODUCTION TO STRATEGY, BEST PRACTICE, AND CAMPAIGN PLANNING

Social Media Advertising.jpg

HOSTED BY HUB INSPIRED

Launching and updating your social media channels is easy. Ensuring you are seen by the right people ahead of the thousands of other businesses fighting for attention is somewhat more challenging.

In order to really make an impact and achieve your objectives, Paid Social is a must have that every business should budget for. But approaching it in the right way is crucial to your success.

Learn how to create an effective ad strategy and ensure you spend your money wisely. Discover best practice tips for each platform as well as essential tools, equipping you with the knowledge to develop a killer campaign plan!

This course enables you to:

  • Identify the best platform for you to advertise on

  • Understand the different advertising options available on key platforms

  • Learn basic best practices for paid social

  • Develop an effective ad strategy

  • Create a campaign plan centred around your goals

Please note this workshop has been subsidised, similar workshop is offered by others for £55.00 plus.

HUB’s Guarantee

“HUB seeks to guarantee an excellent learning experience. If you are not fully satisfied with our master classes and workshops, you will receive 100% of your money back.:”

About Your Speaker

Delivered by Rebecca Fordham - Social Media Strategist and founder of RF Social, a Social Media and Content Marketing Consultancy based in Cambridgeshire. She specialises in helping businesses with strategy development and Facebook ads. She’s worked with a variety of education and lifestyle brands, having managed communities of millions, and holds training sessions around the South East.


Date: Thursday 22nd November, 6.30pm - 9.00pm

Location: Work.Life Clerkenwell, 20 Jerusalem Passage, London, EC1V 4JP

Investment: £16.76 - £25.39

Please note, this event is not organised by The Merit Club

By clicking on this button you agree our Terms & Conditions

 


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THE MERIT CLUB CURATED EVENTS


Terms & Conditions

The Merit Club assumes no responsibility for third party products or services. Your dealings with any third parties mentioned on or found through The Merit Club's website are solely between you and any such third party and are subject to any terms, conditions, privacy policies, warranties or representations associated with such dealings. Your use of a third party site is at your sole risk and, as set forth above, without warranties or legal liability of any kind on the part of The Merit Club.

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MAKING GOOGLE HAPPY - SEO FOR BEGINNERS
Nov
29
6:30 PM18:30

MAKING GOOGLE HAPPY - SEO FOR BEGINNERS

SEO FOR BEGINNERS.jpg

HOSTED BY HUB INSPIRED

Search engine optimisation is always changing. With the constant advancements in Google’s algorithms, and moves towards mobile-first, user-friendly content, website managers are constantly having to optimise their sites in order to maintain best practices. But what if we are starting from scratch? 

What to expect?

Make Google Happy – SEO for Beginners will take you through the basics of meeting the standard requirements to help search engines index and rank your website.

This interactive workshop will outline the core areas of SEO, as well as the 10 key pointers for SEO as used in industry-standard audits. It will also detail the newer developments in search engine algorithms such as secure websites and mobile-first content to ensure your site ticks all the right boxes from the word go.

SEO is not a dark art – it takes time to build up, optimise and establish your site as an authority within your industry. With this beginners’ course, we will take you through the best practices and the tips and tricks you can use to be recognised regionally, as well as the free tools you can use to help put your website on the map.

Workshop Content

  • What is SEO?

  • Outline of the three components of SEO: on-site, off-site and technical SEO

  • Introduction to the SEO audit – focusing on three core components

  • Getting started with search engines

  • Submitting your site to search engines – integration with Google Search Console

  • Registering on Google My Business

  • The SEO audit: best practices for the three key components

  • On-site: keywords, meta data, H1/H2 tags, site architecture and schema tagging

  • Off-site: integration with social media, back links, introduction to domain authority, citation and trust flow

  • Technical: optimising and compressing image files to help search engines understand your content, how to check site speed, and how search engine "robots" crawl your site

  • Algorithm overview

  • Overview of how Google has updated algorithms previously and how this affects you

  • Introduction to mobile-first and secure sites

  • 5 key takeaways of the workshop

  • Q&A from participants

Who should attend?

  • Small business owners and freelancers

  • Professionals who have recently launched a website and want to learn how to maximise its effectiveness

  • Individuals looking to move into a career in digital marketing

HUB’s Guarantee

“HUB seeks to guarantee an excellent learning experience. If you are not fully satisfied with our Masterclasses and workshops, you will receive 100% of your money back.”

Your Speaker Katie Thompson:

Katie Thompson is a freelance digital marketer and trained journalist, having worked with brands including the BBC, Yahoo!, The Huffington Post and several Fortune 500 companies. Katie is passionate about helping small businesses and freelancers make the most of the digital resources available to them for little to no spend.

With a professional background writing for magazines before moving into digital content creation, Katie has trained with the National Council for the Training of Journalists and has many years’ experience working with digital marketing agencies. She launched her own copywriting, proofreading and digital marketing brand, Katie Lingo, in 2016.

Structure

7.00pm to 9:00pm (registration from 6.30pm) Content rich workshop with time for Q&A, discussion and networking opportunities.

Tea/coffee included


Date: Thursday 29th November, 6.30pm - 9.00pm

Location: Work.Life Clerkenwell, 20 Jerusalem Passage, London, EC1V 4JP

Investment: £15.68 – £25.39

Please note, this event is not organised by The Merit Club

By clicking on this button you agree our Terms & Conditions

 

 


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THE MERIT CLUB CURATED EVENTS


Terms & Conditions

The Merit Club assumes no responsibility for third party products or services. Your dealings with any third parties mentioned on or found through The Merit Club's website are solely between you and any such third party and are subject to any terms, conditions, privacy policies, warranties or representations associated with such dealings. Your use of a third party site is at your sole risk and, as set forth above, without warranties or legal liability of any kind on the part of The Merit Club.

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THE POWER OF EIGHT INTENTION WORKSHOP
Dec
1
10:30 AM10:30

THE POWER OF EIGHT INTENTION WORKSHOP

Power of Eight Intention Workshop.jpg

HOSTED BY LYNNE MCTAGGART & ALTERNATIVE EVENTS

Join internationally bestselling author Lynne McTaggart, the world’s leading intention guru, and author of The Field, The Intention Experiment and her newest book The Power of Eight, for a rare one-day workshop intensive in London to find out how to welcome miracles in your own life.

During Lynne's decade-log work on intention with prestigious scientists, she discovered an astonishing fact: when people carry out intention for each other in small groups of eight, miraculous healing occurs - virtually in an instant. 

In this special one-day workshop, you’ll discover how crippling illnesses like arthritis and depression, plus relationships, finances, careers, and even life directions can all be healed just through people sending their loving thoughts to each other in a group.

And that’s the most astonishing revelation of all: people who intend for others see their own lives transform and heal.

You will learn Lynne’s 12 rules of intention mastery – a unique blend of science and ancient wisdom – to discover how to counter negative intention, and experience the miraculous healing power of Power of Eight circles. 

Lynne’s techniques have been subjected to more than 30 university studies, showing that the group-intention experience appears to cause changes in individual consciousness, removing a sense of separation and individuality, and placing members of the group in what can only be described as a state of ecstatic union.

The altered state of consciousness experienced by participants – now verified in scientific studies of brain-wave patterns – is analogous to the ecstatic state experienced by a Sufi master or Buddhist monk. 

However, unlike those types of traditional practices, or others like sweat lodges or fasting, Lynne’s methods don’t require years of devoted practice, or long hours of priming or deprivation. 

The Power of Eight is a fast track to the miraculous. Harness the collective energies of The Power of Eight to unleash the power you hold inside to heal your own life – and the world around you!

About the speaker, Lynne McTaggart

Lynne McTaggart, one of the central authorities on the new science and consciousness, is the award-winning author of seven books, including the internationally bestselling The Intention Experiment, The Field, The Bond, and The Power of Eight and her books are in some 30 languages. She is also editorial director of What Doctors Don’t Tell You, one of the world’s most respected US health magazines, now published in 15 languages.

As architect of the Intention Experiments, a web-based ‘global laboratory,’ Lynne is consistently listed as one of the world’s 100 most spiritually influential people. Lynne and her husband, WDDTY co-founder Bryan Hubbard, author of the groundbreaking book The Untrue Story of You, live in London.


Date: Saturday 1st December, 10.30am - 5.00pm

Location: The Study Society, Colet House, 151 Talgarth Road, London, W14 9DA

Investment: £85.00

Please note, this event is not organised by The Merit Club

By clicking on this button you agree our Terms & Conditions

 


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THE MERIT CLUB CURATED EVENTS


Terms & Conditions

The Merit Club assumes no responsibility for third party products or services. Your dealings with any third parties mentioned on or found through The Merit Club's website are solely between you and any such third party and are subject to any terms, conditions, privacy policies, warranties or representations associated with such dealings. Your use of a third party site is at your sole risk and, as set forth above, without warranties or legal liability of any kind on the part of The Merit Club.

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LOVE, SEX & RELATIONSHIPS: A WORKSHOP WITH VIVIAN BROUGHTON
Dec
1
7:00 PM19:00

LOVE, SEX & RELATIONSHIPS: A WORKSHOP WITH VIVIAN BROUGHTON

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HOSTED BY VIVIAN BROUGHTON

Love... what is it, and what is 'healthy' love? Am I capable of loving? How do we know we can love? Can we receive love? What is 'falling in love? How can we understand this primary and primal emotion?

Love infuses our lives and our experiences as much as food and sleep... it is a basic need, and yet for many of us it is also extremely troublesome. We may 'love' inappropriately, be constantly attracted to people who we know are not good for us, continually get ourselves into sticky 'loving' situations, and... also... know that in some way we are constantly looking for a love that we didn't get at the beginning of our lives.

And sex... what is that, and, again, what is 'healthy' sex? Of course we know that sex is about procreation, having babies, perpetuating the species, but our lives seem to be dominated by sex and our sexuality and, for some, our gender. We seem to be a society obsessed with sex and sexuality: getting sex, managing our sexual desires, suffering because of sex... feeling inadequate and finding that often our sexual encounters are not satisfying but confusing.

Do I define myself as hetero, gay, bi, trans? What do these 'categories' mean to me? Most of our advertising uses sex to sell us things... Sex as a commodity. How do we feel about that? And... what is the relationship between love and sex?... Are we naturally monogomous, ie willing to commit to only having sex with one partner for the rest of our lives? And many more questions arise.

And then the subject of Relationships... are my relationships healthy or painful, loving or torturing, satisfying or a constant source of confusion, despair and hopelessness. 

These are big topics, and our ability to function well in relation to these issues in Vivian’s view goes right back to the issue of traumatisation, and our experiences of our first relationship... that with our mother and then our father. It is from this earliest time in our life that we gain a sense of our identity, and the identity that is possible from this time then defines our relationship with these issues. Our biography is a biography of the influence of trauma. 

This workshop is intended to open up these topics. Perhaps we can find some useful clarity about these issues. We will work with the Intention Method as a means of personal exploration of some of these issues, and there will be time for discussion and sharing. 

There are 8 guaranteed working places on these workshops, and if there is time after that there will be a ballot for further opportunities to do a personal exploration. If participants take up this opportunity they will be required to pay the extra £80. 

Please be aware that these workshops may involve emotional experiences as the underlying topic is the exploration of personal trauma.

If you are new to this work you might like to read some of the posts on Vivian’s blog, a good starting book is Becoming Your True Self which Vivian wrote for her clients.

About Your Teacher Vivian Broughton:

Psychotrauma psychotherapist, working with the theories and practical developments of Professor Franz Ruppert of Munich. Vivian practices and teaches in London, UK, and in Istanbul, Singapore, The Netherlands. For more information about Vivian go to www.vivianbroughton.com.


Date: Saturday 2nd November 9.30am - Sunday 3rd November, 5.30pm

Location: Centre for Healthy Autonomy, 5 Commerce Road, Brentford Lock, London, TW8 8LE

Investment: £115.00 - £195.00

Please note, this event is not organised by The Merit Club

By clicking on this button you agree our Terms & Conditions

 


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THE MERIT CLUB CURATED EVENTS


Terms & Conditions

The Merit Club assumes no responsibility for third party products or services. Your dealings with any third parties mentioned on or found through The Merit Club's website are solely between you and any such third party and are subject to any terms, conditions, privacy policies, warranties or representations associated with such dealings. Your use of a third party site is at your sole risk and, as set forth above, without warranties or legal liability of any kind on the part of The Merit Club.

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GLASS HALF FULL EVENT SERIES: SEX, SEXUALITY & CEREAL
Dec
1
7:00 PM19:00

GLASS HALF FULL EVENT SERIES: SEX, SEXUALITY & CEREAL

Sex Sexuality & Cereal.jpg

HOSTED BY WAX/ON

Glass Half Full is a series of events presented by Wax/On that focuses on the contentious issues within our industry through an optimistic lens, making the absolute most of what’s possible in our world. Sessions will be short and snappy, with an interesting mix of industry names and commentators as well as inspirational speakers from outside the industry echo chamber to provide a different take on our topics.

We are in the midst of a shift in gender politics that’s happening at a bigger scale and pace than any societal change in history. For brands and media businesses one thing is clear: toxic masculinity and the male gaze no longer have a place in advertising.

Our ideas must still sell, entertain or educate but now they must credibly represent rapidly updating social norms, from the acceptance of gender and neuro diversity to the eradication of sexism and homophobia.

Brands have both a responsibility and an opportunity to drive tolerance and empathy through their messaging, while not taking themselves too seriously.

As we explore how to strike that balance we are joined by a trio of brilliant creators, marketers and top-class industry experts. Alongside Ben Hooper, Creative Partner & Co-Founder of Wax/On will be Tanja Adams, Founder at Another Production, Jonathan Durden, Co-Founder of PHD & Below the Belt Grooming and Chairman at Connexi, and Mimi Turner, former Marketing Director at Ladbible & CMO of Wireless Group.

Join them for what promises to be a lively and interesting debate with their exciting panel. 

Any questions, drop them a line: hello@wearewaxon.com.


Date: Thursday 8th November, 5.00pm - 7.00pm

Location: Duke of Argyll, 37 Brewer Street, London, W1F 0RY

Investment: Free

Please note, this event is not organised by The Merit Club

By clicking on this button you agree our Terms & Conditions

 


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