HOSTED BY GUARDIAN MASTERCLASSES
AN EVENING CLASS WITH CHARLY LESTER
Advice on how to build your profile, create a social media strategy and boost your career from award-winning entrepreneur Charly Lester.
If you have an area of expertise, building a strong profile can help you to get more work and recognition. Whether you want to boost your career, publish a book or get media exposure, this practical class with Charly Lester offers expert advice on how to develop your expertise and create a distinctive personal brand.
Charly is an award-winning entrepreneur, dating industry expert and a regular guest on BBC Radio 4. During the class, she’ll share some of the secrets of her success, while offering guidance on everything from social media strategy to self-branding.
You’ll take part in practical activities such as creating a personal action plan and leave with concrete steps to progress your own career.
What will you learn?
How to build expertise in your chosen field
Creating a personal brand through social media, blogs and other platforms
Enhancing your profile through publications and media appearances, including TV and radio
Self-promotion in the digital age
Carrying out industry research
Networking: expert advice on how to develop contacts and share resources
Developing a clear social media strategy that’s right for you
Define your personal action plan and decide on your next steps
Q&A and discussion
ABOUT CHARLY LESTER
Charly Lester is an award-winning entrepreneur and dating industry expert. The founder of the UK, US and European Dating Awards, and dating app SPEX, Charly recently launched A League of Her Own, a resource to encourage more women to set up their own businesses. Charly has written for national newspapers, is a regular guest on BBC Radio 4 and was an expert adviser to Lord Sugar in the final of The Apprentice.
Date: Tuesday 2nd October, 6.30pm - 9.30pm
Location: The Guardian, Kings Place , 90 York Way , N1 9GU
Please note, this event is not organised by The Merit Club
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