Acquisition Opportunity

A rare opportunity to acquire
London's most
inclusive club for women

The founder is offering a majority stake in The Merit Club to a buyer who will take full operational control of this award-winning women's community. Nine years of brand equity, a loyal membership base, and untapped global potential.

Express Interest

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The Story

Built from a real need,
not a business plan

Founded in 2017 in London, The Merit Club began with a simple question: what if there was a space where women could explore the city together, try new things, and form real friendships?

Nine years later, thousands of women have walked through our doors. We've hosted over a thousand curated events, organised international trips from Morocco to the Alps, built a thriving digital community with a dedicated app, and earned recognition as one of London's most distinctive women's clubs.

Years Running

1000+

Events Hosted

4K+

Members to Date

20+

Events Monthly

What Sets Us Apart

The only club of its kind

The market is full of Facebook groups for women in their twenties and business clubs built around networking. Neither serves the woman in her thirties, forties, and beyond who wants elevated experiences, genuine connection, and a social life that matches her taste. Others have entered this space, but none offer what TMC does: 15+ curated events every month, at premium London venues, for just £24.

◆

Proven at Every Price Point

With membership tiers from £24 to £48 per month, TMC already converts at multiple price points. Competitors charge £62 per month for a fraction of the programme. The value proposition is strong, retention is proven, and there is clear headroom to introduce premium tiers, corporate packages, and higher-margin add-ons without reinventing the model.

✦

Nine Years Nobody Can Replicate

New clubs launch every year. None have TMC's depth. Over a thousand events hosted, thousands of women through our doors, venue relationships built over nearly a decade, and members who joined in 2017 still attending today. Trust and community like this cannot be fast-tracked.

♢

For Grown Women, Not Girls

Women in their thirties, forties, and beyond. Women who've outgrown casual meetups but don't want a stuffy private members' club. Women who want substance, warmth, and experiences worth their time. Our members have been with us since 2017.

❄

Multifaceted, Like Our Members

26 interest circles spanning travel, dining, fitness, culture, hiking, book club, business, wellness, beauty, creative arts, and more. Women are not one-dimensional and neither is their club. A member can attend a gallery tour on Tuesday, cocktails on Thursday, and a hike on Saturday.

✈

Boundaries Pushed, Together

We help women try things they would never do alone. Surfing. Aerial yoga. Horseback riding. Pottery. Walking into a room full of strangers who become friends. Our members grow because the club gives them the confidence and the company to step outside their comfort zone.

★

A Full Ecosystem, Not Just Events

Dedicated app on iOS and Android with member profiles and messaging. A rewards programme that drives loyalty. International trips from Morocco to the Alps. A podcast extending reach beyond the membership. Other clubs have a website and a booking form. TMC has a platform.

"One of the five best women-only members' clubs in London" The Sybarite

Our Community

A deeply engaged,
high-value audience

Our members are professional women in their thirties, forties and beyond who actively invest in their social lives and personal growth. They attend events, book trips, engage online, and stay loyal. This is not a passive subscriber list or a casual meetup group. These women chose to be here.

Member Profile

Gender Women only

Age Primarily 30s, 40s & beyond

Location Greater London & surrounding areas

Membership Paying monthly subscribers

Retention 58% retained over one year

Engagement 54.8% email open rate (members)

Since founding Members active since 2017

What They Love

Travel Dining Fitness Culture Hiking Book Club Business Wellness Beauty Creative Fashion Dancing

Peak Performance

Historical peak membership 620 members

Peak annual revenue £228K (2023)

Events sold out Regularly (13 in a single week)

Our Reach

The database behind the brand

1.1K

Registered members
on the platform

App + Web

Newsletter
subscribers

Mailchimp

4K+

Total women in
the database

Since 2017

10.2K

Instagram
followers

@themeritclub_official

600

TikTok
followers

@themeritclub

55%

Member email
open rate

3x Industry Avg

What We've Built

More than a membership.
An ecosystem.

♢

Curated Events

Private dinners at five-star hotels, cocktails at members' clubs, gallery openings, outdoor adventures. Every venue hand-picked, every detail considered. 20+ events monthly, consistently selling out.

◆

International Trips

Group trips to destinations like Morocco, Mexico, Austria, and the French Alps. High-touch, small-group travel experiences designed for connection.

✦

Digital Community

A dedicated members' platform and mobile app (iOS & Android) with profiles, direct messaging, an events calendar, and a community news feed.

⚛

Venue Partnerships

Established relationships with London's finest venues, from Claridge's to rooftop cocktail bars, providing exclusive access and preferential terms.

✶

Rewards Programme

A loyalty and credits system that rewards engagement, increasing retention and lifetime value. Members earn credits for participation and redeem for perks.

☼

Podcast & Content

An original podcast exploring modern friendship and connection, extending the brand's reach beyond the membership base and opening new audience channels.

The Opportunity

A proven model ready to scale

The Merit Club has built something rare: genuine community loyalty in a market that craves authentic connection. The foundations are solid. The brand is established. The playbook is proven. What's needed now is the right partner to unlock the next stage of growth.

1

Geographic Expansion

The model is portable. Other cities, other countries. Women everywhere are looking for what TMC offers.
2

Corporate Memberships

Companies invest in women's wellbeing and networking. Group memberships are an untapped revenue stream.
3

Travel Programme

Proven demand for small-group international trips. Scaleable with strong margins and deep member loyalty impact.
4

Content & Media

Podcast, social channels, and newsletter reach thousands beyond the paying membership. Sponsorship and advertising potential.
5

Technology & Data

Custom app, automated operations, member analytics, and a rich database built over nine years of community activity.

The Offer

Transaction structure

60–80%

Majority stake
offered

Full operational control

20–40%

Retained by
the founder

Minority shareholder, advisory input

Profitable

2026 year
to date

Lean cost base, no founder salary

9 yrs

Trading history
since 2017

Brand, app, database and IP included

The founder is offering a majority stake to a buyer who will take full operational control, while retaining a minority position and staying involved as an adviser. A detailed information pack with full financials is available to serious enquirers under NDA on request.

Get in Touch

Interested in learning more?

We welcome conversations with serious buyers and strategic acquirers who share our vision for what The Merit Club can become.

info@themeritclub.com

All enquiries are treated with the strictest confidence.

A rare opportunity to acquireLondon's mostinclusive club for women

Built from a real need,not a business plan