- The British Library Business and IP Centre 96 Euston Road London, England, NW1 2DB United Kingdom (map)
HOSTED BY GROW AT THE BRITISH LIBRARY
Join The British Library for a practical, action-packed masterclass, with the small business marketing experts, Grow
What to expect?
In this interactive sales and marketing workshop, Grow’s MD, Alasdair Inglis, will share the vital low-cost marketing tools and techniques that will get new customers knocking on your door.
During this dynamic fast-paced workshop, you will be introduced to a myriad of new ways to think about how you market, promote and, sell your business.
They’ll use your business - and those of other participants - as real life case studies, so you understand how marketing strategies can apply specifically to you.
You'll get your own 21-page Marketing Masterclass workbook packed with practical information to help you with your long-term marketing goals.
You'll leave the workshop with seven practical steps that you can take immediately to improve your marketing.
What you'll learn from this workshop:
The 12 marketing concepts you must understand to grow your business.
How to dramatically improve your website and marketing materials by using an easy to implement step-by-step approach to your marketing.
How to attract new clients by creating an irresistible offer.
How to get other businesses to promote you at little or no cost
How to use your biggest asset - your existing customers - to grow your business.
Why you should think about marketing in terms of return on investment rather than cost.
How to start thinking like a strategic marketer and applying it to your business.
How to start looking at what you sell through the eyes of your customers.
How to start thinking like an entrepreneur.
How to easily find all the websites your competitors have links on and apply this to your marketing.
We will give you a range of practical resources that will help with your marketing.
How to use your customers feedback to transform your marketing.
Who should attend
This workshop is suitable for owners of small and medium-sized businesses, start-ups, entrepreneurs, freelancers, those who work in marketing, marketing students at university or anyone with an interest in SME marketing.
Ambitious business owners understand that good marketing is the key to business growth. If you run a business, but need to learn more about effective marketing, then this is the workshop for you.
Grow has more than 10 years of experience working with SME's to transform their sales and marketing and increase their profits. Over 500 businesses have attended Grow's masterclasses and Grow have worked with over 80 organisations.
Bring plenty of business cards. Networking is encouraged!
Date: Tuesday 20th November, 2.00pm - 6.00pm
Location: The British Library Business and IP Centre, 96 Euston Road, London, NW1 2DB
Please note, this event is not organised by The Merit Club
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