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FACE VALUE

  • The Royal Institution of Great Britain 21 Albemarle Street London, England, W1S United Kingdom (map)

HOSTED BY THE ROYAL INSTITUTION

We make up our minds about others after seeing their faces for a fraction of a second—and these snap judgments predict all kinds of important decisions. For example, politicians who simply look more competent are more likely to win elections. Yet the character judgments we make from faces are as inaccurate as they are irresistible; in most situations, we would guess more accurately if we ignored faces. So why do we put so much stock in these widely shared impressions? What is their purpose if they are completely unreliable? Alexander Todorov, one of the world's leading researchers on the subject, answers these questions as he tells the story of the modern science of first impressions.

What to expect?

The doors will open at approximately 6.30pm, with a prompt start at 7.00pm. There will be time for questions after the talk. Latecomers will be admitted to the gallery.

By booking to attend events at the Royal Institution, you confirm that you have read and agree to the Ri's event terms and conditions.


The Merit Club members receive an exclusive discount from the Royal Institution and can save 37% off of the ticket price!


Date: Tuesday 3rd April, 7pm - 8.15pm

Location: The Royal Institution of Great Britain, 21 Albemarle Street, London, W1S 4BS

Investment: £10 (instead of £16)


Please note, this event is not organised by The Merit Club

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Earlier Event: March 22
PALMA MICHEL INTRODUCES…
Later Event: April 5
THURSDAY EVENINGS